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Public Relations
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Communications Consulting
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Media Engagement
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Content Generation
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Integrated Communications
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Contact Us

We are GinjaNinjaPR

Formerly Watt Communications, we are a small team of creative and agile PR consultants with a solid track record of delivering results and making an impact.

GinjaNinjaPR, owned and operated by Samantha Watt, is a highly recommended and well-renowned tech PR agency for small to medium sized ICT businesses, start-ups, and owner managed and run businesses in South Africa.

Businesses looking to achieve maximum leverage and value out of marketing and communications choose GinjaNinjaPR to get instant access to a dependable and well respected professional team with over 25 years of experience and solid PR media relationships.

We Create Powerful Connections

between your brand and the people who need to be talking about you

With over 25 years in the industry, we know what business owners and marketing managers like you are looking for in a PR agency. We are that little team bursting with energy, hustling and bustling behind the scenes to add value to your business by owning the PR and integrated communications process from start to finish, which eliminates the added pressure and burden on so many marketing managers and business owners.

With you focused on your core duties, and GinjaNinjaPR focused on what we do best, the end result is an incredibly powerful communication plan and message that can be used throughout your marketing and public relations on a continuous and consistent basis.

Did we also mention?

  • We are good fun to work with and follow slick processes that work.
  • We are dependable and have integrity to deliver on what we promise.
  • We add value to your bottom line by working openly and collaboratively, and we’re very well priced.

What our clients have to say

“Public Relations is a key component of our Marketing Strategy. Sam has delivered all the goods in this space to make Teraco the leading Colocation Data Centre Brand in Africa. Understanding the core value of our offering, her great writing ability and her energy has been of immense value.”

Sven BlomHead of Sales at Teraco Data Environments: Africa's Cloud, Carrier and Vendor Neutral Data Centre Provider

“We worked with Samantha on a Press Release project. I was very impressed with Samantha and her team's total professionalism and abilities. Her team are highly motivated, confident and executed their PR mandate flawlessly. I would highly recommend WATT Communications/GinjaNinjaPR and Samantha for any public relations representation.”

Kevin G ClarkGlobal Communications & PR Manager at Genetec

“Samantha has strong experience in corporate communications and public relations in the IT Sector.
Her contribution to our business as our PR advisor at a time of rapid change and growth was personally valued.”

Gavin HalseFounder and CEO, Absolute Perspectives

“I've worked with Samantha for the better part of the last ten years and have always found her to be professional, ethical and a pleasure to work with. She is an extremely capable pr professional and has outstanding media relations skills. I would not hesitate to recommend her to any company looking to engage her services.“

Samantha PerryAccount Director at Irvine Bartlett

“With Samantha as my manager, I have learned what it means to go the extra mile. She is a perfectionist who will restlessly work and drive her team towards excellent results, which she consistently achieves. I admire her as an entrepreneur, and am amazed that she still finds space in her life to care for her family, friends and former colleagues.“

Berenice HerissonSr. Customer Insights and Marcom Manager

“Samantha is a professional of note, who I rate very highly for her communication, marketing and PR skills.“

Duncan McLeodPublisher/Editor at NewsCentral Media

“An absolute pleasure to work with Samantha Watt. A true professional. “

Dot FieldOwner, Dot Field Consulting

“I have worked with Samantha Watt for many years, both as a journalist and as a freelancer. Her conduct has always been professional, fast and accurate. As a pr practitioner Samantha always acts in the best interests of her clients and their goals.“

Andrew SeldonEditor at Hi-Tech Security Solutions

“Samantha and Watt Communications have provided a high level of service beyond expectations, have a sound understanding of the it business enabling them to provide a service second to none.“

Ashley EllingtonDirector at Times 3 Technologies

“Samantha is the consummate professional who provides creative, thoughtful input from strategy through to execution. Her media relations, writing skills and fundamental grasp of relationships and reputation make her expertise rare find within the consultancy world.“

Heather ThirdOwner at Rainbow Consulting

“It has been my pleasure to work with Samantha during my tenure as managing editor of africa telecoms. Samantha always had incredible market insights and made crafting stories for her clients including; Alcatel-Lucent, Teraco, Gilat Satcom and Adapt IT, incredibly easy.“

Bradley ShawRegional Manager - Middle East and Africa at NuRAN Wireless

“Watt Communications’/GinjaNinajPR team has delivered very good results from day one. I have worked with Samantha Watt and her team for a couple of years now, they have extensive experience in PR - we have an excellent relationship with the team, who clearly understand our company's business and needs. They have produced fantastic results to promote our corporate brand and growing presence in Africa.”

Sherine AziezCustomer Marketing for Central, East and West Africa at Nokia

“I always enjoyed working with samantha due to her professionalism, knowledge, efficiency and friendliness. Samantha delivers on her promises, knows her stuff, and doesn't waste time. If you're looking for the kind of experience and quality that can be hard to find these days, look no further than Samantha.”

Janet PatersonContent Development Specialist

“We worked with samantha in 2012 to 2013. Samantha and her team are an extremely well connected group and have a keen eye for opportunity in the tech space where our company plays. I have the highest regard and respect for sSmantha and her dedicated team. They are a professional group who strive to make your business better both from an internal and external view point.”

Nicholas RixonHead of Product at WeChat Africa – Naspers/Tencent

“I have worked with Samantha's company on various opportunities in different business units. All along her professionalism and business ethic is commendable. We used Sam in a PR role and derived exceptional value for money from her services to the point where we signed up for a multi-year retainer.”

Hubert WentzelDirector at EOH and Information Technology and Services Consultant

“Samantha has strong experience in corporate communications and public relations in the IT sector. Her contribution to our business as our PR advisor at a time of rapid change and growth was personally valued.”

Gavin HalseFounder and CEO, Absolute Perspectives

“Samantha is a ball of creative and PR energy on fire! She is passionate about her job, her clients and her family and does nothing in half measures.”

Ingrid LotzeJoining force at join.the.dots

“Samantha is a highly-skilled entrepreneur who knows her business really well. Her out of the box thinking and creativity gave our company more than what they were looking for - serious added value. The multi-facets of her business not only gave us PR insights, but design and media outputs as well. Highly recommended. Thank you.”

Penny de SousaPrevious Marketing Manager at Mint, current Principal Health Care Consultant at Momentum Consult

“Samantha is a dynamic and energetic communications professional who gets results. As a journalist, it is always exceptionally satisfying when requesting comment or input for a feature or other initiative to get accurate responses fast - whether written submissions or the right people to interview. When Watt Communications/GinjaNinjaPR is the PR agency concerned, you know there won't be any problems.”

Donovan JacksonFreelance IT Writer

“Truthfully quite often Samantha and her trustworthy team really make me sound like I know what I’m doing and saying (but please don’t tell her I said that). If you’re in the telecom space and wish to be known on this continent - call Sam - and ask her for assistance. Believe me she knows what she's doing and will help you! And it doesn’t harm that she is a really nice friendly person to work with as well.”

Winston SmithPractice Manager: Wireless at Plessey - a Dimension Data Company

“At the time (when working with Samantha) I didn’t know how lucky I was to have a PR partner who was, strategic, knowledgeable, honest to a fault, creative, and delivered results way in excess of the investment we placed in her. Sam knows what journalists want, and what will engage the public, and will not let her clients fail even if that requires a tough conversation.”

Colin JowellPartner at UDKU

We’ve got a lot to say

Read our blog

22nd September 2016

Is PR the same around the world?

16th September 2016 in Blog

The multifaceted role of PR and its battle with social media

I have long since had a small battle with social media, admittedly it is mostly in my head, but it’s there!

Read More
5th September 2016 in Blog

The medium is not always the message

South African PR agencies are embattled by clients that don’t understand PR’s importance in a social media-dominated landscape. Mark Terry-Lush, co-founder and managing director of The Honey Partnership, discusses the…

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31st August 2016 in Blog

Tech PR: brains required not boobs

On any given day, I ponder countless ICT topics, wondering how I will keep my clients relevant.  It’s not an easy task, doing IT PR, but it has me hooked…

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22nd August 2016 in Blog

Thought leaders are PR leaders!

It’s not often that I write a simple press release for my clients. Instead, each piece I craft is used to position the company and or brand as a thought…

Read More
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